{"id":8714517,"uuid":"a0bbe8f8-fdab-4984-bfd8-2d56d645b3b6","name":"Who ME? Purhe Hoodie","description":"

WHO ME? \u2014 Oversized Hoodie<\/p>

by PURHE<\/strong><\/p>

This is not just a hoodie.
It\u2019s a question.<\/p>

WHO ME?<\/strong> explores identity, vulnerability, and self-recognition through art, silence, and intention. The front remains minimal and composed, while the back reveals a striking angelic figure\u2014symbolising the moment we stop hiding from who we are and begin to remember.<\/p>

Designed for those who move through the world with quiet confidence, this piece blends contemporary streetwear with timeless symbolism. It doesn\u2019t demand attention\u2014yet it always holds presence.<\/p>

Crafted from premium organic cotton in an oversized, unisex fit, this hoodie is built for comfort, longevity, and expression without excess.<\/p>

Break the stigma.
Wear the question.
Declare who you are.<\/strong><\/p>

Details<\/p>

  1. Oversized, unisex fit<\/p><\/li>

  2. Premium organic cotton<\/p><\/li>

  3. Soft, heavyweight feel<\/p><\/li>

  4. Minimal front branding<\/p><\/li>

  5. Statement back artwork<\/p><\/li>

  6. Designed for everyday wear<\/p><\/li>

  7. Ethically produced<\/p><\/li><\/ol>

    Fit & Styling<\/p>

    Designed to be worn relaxed and oversized.
    Size down for a closer fit, or stay true to size for a modern streetwear silhouette.<\/p>

    The Meaning<\/p>

    WHO ME?<\/strong> is a reminder that identity isn\u2019t something you earn\u2014it\u2019s something you remember.<\/p>","metaTitle":"","metaDescription":"WHO ME? \u2014 Oversized Hoodie by PURHE This is not just a hoodie.It\u2019s a question. WHO ME? explores identity, vulnerability, and self-recognition throug...","metaImage":null,"noIndex":false,"giftWrapCompatible":true,"approvalStatus":"approved","ecoIcons":[],"isBundle":false,"specifications":"Certified organic cotton fleece unisex hoody with kangaroo pocket and dropped shoulders. 300g\/m2. Wash cool, hang dry. GM-free. Not tested on animals. Does not contain animal-derived products. Material made in a renewable energy-powered factory, audited for a wide range of social and sustainability criteria. Made to be remade - scan the QR code in the care label to send it back when worn 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